Small, Medium and Micro Enterprises (SMMEs) contribute around 40% of South Africa’s gross domestic profit and employ more than half of the private sector work- force. It is estimated that as much as 80% of new jobs in world economies are being created by SMMEs, making small business a key player in the future growth of our country.
To consider financing, financial institutions requires a comprehensive and well-motivated business plan from which a thorough understanding of your existing or proposed business, your own goals and objectives and your financing requirements can be obtained.
Effective online or offline marketing is based on long-standing basic core concepts of marketing. The only difference between online and offline marketing is the tactics and solutions used in the essential activities of the marketing process.
Internet marketing or advertising online is based on the key principles of marketing in general, with the main difference between traditional offline and internet marketing being the techniques and solutions used.
Recently I had had a lot of people ask me about the Internet marketing communities springing up all over the Web. You know the ones I am talking about... The discussion forums and chat rooms hosted by so-called Internet marketing gurus who promise members "unlimited access" to them and their team of experts -- but the only people you meet in their forums are beginner marketers who are still struggling to make their first dollar online!
For most people, starting their own small business is nothing more than a distant dream. They dream of financial independence, but hope to win the lotto to get the money they need to secure the life they want. I learned at a very young age that each one of us has full control of our own destiny.
Millions of South Africans also dream of starting their own small business.
Most business owners do not think about preparing their businesses for sale before an enthusiastic buyer asks them for financial statements, management accounts and VAT returns. No sooner are these supplied, than the prospect asks about the customer mix and debtor analysis.
In the world of online advertising there is a lot of hype and experts and just as many opinions. To the online business entrepreneur, it has become a real struggle to sift through the tons of information. It has become imperative to look critically at every issue related to the highly competitive online business.
If you are looking for ways to get more visitors to your website or promote your website effectively, you will find thousands of articles to enlighten you. The problem is that you may not have the time or expertise to read through thousands of pages on the internet. Nor might you have the financial resources to invest in hundreds of e-books or hardcopies.